by Cristina Marras
(Translation)
"Crossing the ocean, going so far, I suddenly felt completely Sardinian. As a first wish, I would have liked to be a link between travelers and my land. This is also because I saw ways of promoting Italy by other regions such as Puglia, Tuscany and Lazio, which were trying to talk about the territory and traditions in a more contemporary way. "
Is the reinterpretation of tradition today a cultural identity? How to convey the charm of a millenary culture outside the place of origin? How can we, starting from the cultural, historical and archaeological heritage of Sardinia, create a value that allows access to a competitive and contemporary market? These are some of the questions that the producer, curator and manager of culture and arts Valeria Orani, Sardinian but New Yorker by adoption, tried to answer with "Amina", a very complex project that aims at a new promotion of Sardinia internationally, aimed at rediscovering the island as a travel destination, far from the concept of hit and run tourism: «What moved this project was a question: what is identity? The second question was: is there a Sardinian word that indicates "identity"? The answer was no, because identity is a modern concept. However, there is something else that each of us carries with him around the world, which is always with us and that no one can steal from us: the soul. So I came to the idea that identity and soul are the same thing and that just like the soul, no one can steal our identity. So I decided to involve a series of visual and performance artists and work on this concept, asking them to do a research through a thought, a memory or a nostalgia, to be used as input for an artistic creation that they should have done from afar ... "
Valeria Orani talked about her project to the microphones of Extralive morning, interviewed by Cristina Marras.
Read and listen the interview in Italian